Werner Zimmermann Books

Our client

Werner Zimmermann is an awarding-winning artist, illustrator and educator. He has illustrated over 20 children’s books, including At the Pond and Porcupine in a Pine Tree. 

Since 1986, Werner has taught Life Drawing at colleges in Ontario, Canada. 

Client location

Guelph, Ontario, Canada

Client industry

Illustration, Fine Art


"No one could have done it better! Lodge Digital listened, heard and delivered exactly what I wanted, and more. Their attention to detail, excellent communication and superb design has given me the site I wish I had had years before. Can't thank them enough!"

The challenge

As a book illustrator and painter, Werner wanted an online shop to sell his art and to link to his books for sale. He also wanted to offer information about his school and library visits and share his how-to-draw tutorials on a blog. 

Expertise applied

Strategy and planning – Goal setting – Content creation – Creative and design – Copywriting – Web development 

The solution

For the look of this project, we wanted Werner’s art and personality to take centre stage. Rather than a standard logo design, we asked Werner to produce a stylised signature and a bespoke piece of art that would set the tone and the colours for the site. 

We rewrote Werner’s site wording to shorten it and align it to his goals and suggested he engage a professional photographer. 

We also added a consultation hour to his shop, to allow Werner to charge for his time when he consults, as well as contact forms for specific purposes throughout the site. 

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Like what you see?

Call us on 01743 627757 or complete the form below to send us a message.